Heinz—a global icon and the heartbeat of every kitchen.From your burger’s best friend to your toast’s ultimate sidekick, Heinz has long been synonymous with trust, comfort, and familiarity. Today, the brand continues its legacy with a fresh approach—offering wholesome, globally inspired ready meals designed for modern lifestyles.
The Moment. The Icon. (Heinz Official)
Across the globe, a quiet transformation is underway. People who once relied heavily on meat are now embracing the richness of plant-based living.At the forefront of this movement is a timeless ingredient—nourishing, versatile, and celebrated across cultures: beans and pulses.
Beans and pulses are nature’s powerhouses—Brimming with plant protein, nutritional fibre, and essential nutrients. They fuel wellness, sustain energy, support digestion, and bring balance to every meal.
Heinz Launches Bean-Based Ready Meal Pouches
In September 2025, Heinz unveiled a new line of bean and pulse-based ready meal pouches across UK supermarkets, initially available at Sainsbury’s and Ocado. Each 250g pouch is priced at £2.50, offering a convenient, healthier alternative in the ready-meal aisle.
The launch features three distinct varieties:
Chilli Black Beanz – Perfectly smoked, warmly spiced, and hearty, inspired by Latin Americancomfort food.
Curry Chickpeaz – A bold, authentic Indian curry packed with protein-rich chickpeas and aromatic spices.
Tomato Cannellini Beanz – Mediterranean-style with a rich tomato base and tender cannellini beans.
Packed with Protein and Fiber
A New Era.
Notably, these meals are naturally high in protein and fiber, supporting satiety and gut health. Formulated to contain less added sugar, they celebrate clean, wholesome ingredients. Additionally, each serving contributes at least one portion of your daily fruit and vegetable intake, offering a balanced, nutrient-packed meal every time.
Elevate Heinz Bean Meals Into Culinary Delights
While ready to heat and eat, these pouches are also versatile culinary building blocks:
Chilli Black Beanz: Serve over rice with avocado and tortilla chips for a Tex-Mex bowl, or alternatively, spoon into tacos.
Soft, Crunchy and Delectable. (iStock)
Curry Chickpeaz: Pair with steamed basmati rice and naan, or add roasted cauliflower for texture.
Rich, Indulgent and Creamy. (iStock)
Tomato Cannellini Beanz: Transform into rustic beans-on-toast with sourdough, or stir into vegetable soup for added depth.
For busy professionals, students, or families, these meals go beyond convenience. Infact, they enable creativity while keeping nutrition intact!
Heinz Redefines Ready Meals
Heinz is reshaping perceptions of convenience food. Historically, ready meals were synonymous with high salt, heavy processing, and limited nutritional value. This launch, challenges that stereotype, showing that fast, convenient food can also be nutritious, plant-based, and flavorful.
Furthermore, the range celebrates global culinary inspiration, reflecting the UK’s growing appetite for international flavors. From comfort (tomato & cannellini) to spice (curry chickpeas) and warmth (chilli beans), the collection appeals to diverse tastes and lifestyles.
In addition, it builds on brand trust. Since, consumers are familiar with Heinz beans, they are naturally inclined to explore these new meals, bridging nostalgia with modern dietary needs.
Leading the Way in Healthy Convenience
This launch is more than a new product line—it reflects the evolution of contemporary eating habits. Globally, consumers are seeking meals that balance convenience, nutrition, and flavour. Plant-based eating is on the rise, not only among vegans but also flexitarians and those simply looking to diversify protein sources.
Heinz’s new ready meals sit at the intersection of these lifestyle changes. They are a natural evolution of a brand rooted in tradition yet adapting to the demands of today: quicker meals, cleaner labels, and adventurous flavours.
In addition, these bean-based pouches don’t just save time they redefine what it means to eat well in a fast-paced world!
